William (Bill) Miller brings over 30 years of industry experience as a hands-on leader in facility operations, marketing and special event promotions. Miller rejoins Penske Entertainment and the Java House Grand Prix of Arlington as President and General Manager after serving 16 years as SVP/COO at the Specialty Equipment Market Association (SEMA).
In his role as President and General Manager of the Java House Grand Prix of Arlington, Miller oversees the day-to-day business operations of this annual event. This includes all aspects of tickets, partnerships and hospitality, community relations, marketing and facility operations.
Bill is an avid motorsports veteran and served at Penske Motorsports and International Speedway Corp. (ISC) prior to joining SEMA. In addition to his role as president of the California Speedway in Fontana, California, Miller served as Senior Director of Consumer Marketing for International Speedway Corp., where he built and strengthened the relationship between ISC's 13 properties and the consumer fan base through strategic planning, research and promotions. Miller also served as President of Nazareth Speedway in Pennsylvania and held the position of Director of Marketing at both the California Speedway and Michigan International Speedway. In 2004, Miller was named one of Southern California's 25 Most Influential Executives in Sports by the Los Angeles Business Journal.
Miller holds a bachelor’s degree in marketing from Ohio University.
