Let's Bring the World Cup to Dallas #Dallas2026

If a student were to ask you the best way to break into the sports industry, what advice would you give them?

Stay well rounded and be willing to learn all areas of the business. If you are an accountant, volunteer to help with promotions. If you are in marketing, ask if you can sit in on meetings with analytics. The key is to be curious so that you train yourself to understand multiple angles on the same business decisions. This also helps you not become pigeon holed. It's a good idea to get experience outside of the sports industry as well, as you will likely learn things that will give you a valuable, unique perspective and will set you apart from other candidates.